Guides & Education

How to Track Whales Using On-Chain Analytics Tools (Arkham, Nansen) in 2025

Learn how to track crypto whales in 2025 using analytics tools like Arkham Intelligence and Nansen for real-time wallet insights, smart money trends, and Web3 market edge.

Introduction

In the fast-moving world of cryptocurrency, large holders—known as crypto whales—can have a significant impact on market behavior. Their actions often precede major price movements, making whale tracking an essential strategy for traders and investors. In 2025, advanced on-chain analytics platforms like Arkham Intelligence and Nansen offer powerful tools to observe these movements, enabling users to follow smart money, anticipate trends, and make informed decisions. This guide explores how to effectively use these platforms to track whale wallets and interpret their behavior.

What Are Crypto Whales and Why Track Them?

Crypto whales are wallets that hold large quantities of digital assets, often enough to influence liquidity and price in both centralized and decentralized markets. For example, a Bitcoin whale may hold thousands of BTC, while an altcoin whale might own 5–10% of a token’s total supply.

Why It Matters:

  • Market Insight: Whale movements—accumulations or large sell-offs—often signal bullish or bearish shifts.
  • Smart Money Patterns: Whales frequently act with better research, insider knowledge, or risk-adjusted strategies.
  • Risk Management: Identifying sell-offs in advance helps avoid losses during sudden market dips.
  • Early Opportunity: Tracking high-performing wallets reveals trends, airdrops, or promising projects before they go mainstream.

Overview of Arkham Intelligence and Nansen

Arkham Intelligence

Arkham is a blockchain intelligence platform designed to deanonymize blockchain activity. It identifies wallet ownership, tracks flows, and provides advanced forensic tools across major chains including Bitcoin, Ethereum, Solana, and TRON.

Key Features:

  • Real-world labeling of wallets (e.g., centralized exchanges, funds, DAOs).
  • RealNansen-time tracking of large transactions.
  • Custom dashboards and alerts for assets or addresses.
  • Intel Exchange to buy or sell wallet data using the ARKM token.

Strength: Ideal for users seeking detailed attribution and forensic-level tracking of high-impact wallets.

Nansen is a leading on-chain analytics platform focusing on EVM-compatible chains and Solana. It emphasizes identifying high-return wallets and ecosystem trends.

Key Features:

  • “Smart Money” labels for wallets with consistent high ROI or activity.
  • Token God Mode for deep dives into token distribution and holder behavior.
  • Wallet Profiler to examine activity across NFTs, DeFi, and token holdings.
  • Real-time alerts via email, Telegram, or Discord.

Strength: Especially effective for traders seeking actionable insights from top-performing wallets in DeFi, NFTs, and token flows.

How to Track Whales Using Arkham Intelligence

Step 1: Create and Navigate Your Account

  • Sign up at arkham.com and access the free or paid plan.
  • Familiarize yourself with wallet search, entity tagging, and transaction filters.

Step 2: Identify Whale Wallets

  • Search for labeled wallets like “Binance Hot Wallet” or “Grayscale BTC Holdings.”
  • Filter large transactions (e.g., >$1M) to surface high-value transfers.
  • Input wallet addresses from explorers or social media to investigate further.

Step 3: Analyze Wallet Behavior

  • Review wallet holdings across BTC, ETH, stablecoins, and altcoins.
  • Examine transaction history to identify accumulation or liquidation trends.
  • Analyze counterparties and wallet interactions to detect patterns.

Step 4: Set Alerts

  • Create alerts for wallet activity, large token transfers, or exchange interactions.
  • Example: Set an alert for a whale sending ETH to Coinbase, potentially indicating an upcoming sell.

Step 5: Leverage Advanced Tools

  • Use Intel Exchange to uncover or acquire data on lesser-known wallets.
  • Explore fund flows with visual graphs to understand market impact.
  • Track whale activity across chains for a comprehensive view.

How to Track Whales Using Nansen

Step 1: Create an Account and Access the Dashboard

  • Sign up at nansen.ai, then choose a plan that suits your needs.
  • Navigate to dashboards like Smart Money, Token God Mode, and Market Trends.

Step 2: Find High-Value Wallets

  • Use the Smart Money dashboard to track wallets labeled as top traders, yield farmers, or airdrop hunters.
  • Search specific tokens using Token God Mode to analyze top holders and whale movements.

Step 3: Analyze On-Chain Activity

  • Monitor token balances to assess accumulation or selling trends.
  • Watch for transfers to and from centralized exchanges.
  • Examine DeFi interactions such as liquidity provision or lending.
  • Use historical trends to identify consistent buying before price surges.

Step 4: Set Real-Time Alerts

  • Configure alerts for specific wallets, tokens, or activity thresholds.
  • Example: Get notified when a Smart Money wallet deposits 10M USDT on a stablecoin pool—often a sign of bullish positioning.

Step 5: Explore Additional Features

  • NFT God Mode helps monitor whale activity in NFT collections.
  • Market Signals aggregates Smart Money trends to identify popular tokens.
  • Use research reports and dashboards to track wallet behavior over time.

Best Practices for Whale Tracking

  • Combine Platforms: Use Arkham for identity attribution and Nansen for performance-based wallet tracking.
  • Cross-Verify Data: Use Etherscan, Solscan, or similar explorers to confirm wallet and transaction details.
  • Focus on Quality: Not every whale is a profitable trader—prioritize Smart Money labels with verified track records.
  • Read the Context: A transfer to an exchange may not always mean a sell; it could involve staking or liquidity provisioning.
  • Avoid Noise: Customize alerts carefully to avoid excessive notifications.
  • Monitor Multiple Chains: Whales often operate across Ethereum, Solana, BSC, and other ecosystems.
  • Be Cautious: Whale movements don’t guarantee price action. Analyze fundamentals and sentiment as well.
  • Stay Informed: Follow updates from Arkham and Nansen to leverage new features or integrations.

Challenges of Whale Tracking

  • Data Overload: Millions of transactions can obscure signals; focus on curated lists or filters.
  • Privacy Measures: Whales use mixers and multiple wallets to mask their identity.
  • Costs: Paid plans on both platforms may be expensive for casual users, with free tiers offering limited visibility.
  • False Signals: Not every large movement leads to market changes—external factors must be considered.
  • Technical Complexity: Beginners may need tutorials or guides to navigate advanced dashboards.

The Future of Whale Tracking in 2025

Whale tracking is becoming increasingly sophisticated in 2025:

  • AI Integration: Platforms now offer predictive analytics and wallet clustering powered by machine learning.
  • Cross-Chain Visibility: Arkham and Nansen continue expanding to include networks like Hedera, Avalanche, and Polkadot.
  • DeFi and NFT Coverage: Improved analytics for liquidity pools, NFT markets, and governance actions are providing richer insights.
  • Regulatory Compliance: Platforms are aligning with global standards like MiCA, improving data accuracy and legality.
  • User Accessibility: Simplified interfaces and educational content are making whale tracking more accessible to retail users.

Conclusion

Tracking crypto whales using Arkham and Nansen offers a unique window into market psychology and big money movements. Arkham provides deep forensic capabilities, wallet attribution, and cross-chain analysis. Nansen, meanwhile, excels at highlighting high-performing wallets, DeFi trends, and token analytics. By combining both platforms, traders and investors can gain a sharper, data-driven edge in navigating 2025’s Web3 markets. Despite certain limitations like cost and complexity, these tools are rapidly becoming indispensable for anyone looking to follow the smart money.

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